up:: [[Social Influence]] Tags:: #🌱 # Pluralistic ignorance The phenomenon in which individual members of a group believe in a false idea because they think everyone else in the group believes in that idea. This often leads to norms being followed that the majority of people in the group don't even believe in. The main motivation to stick with the false idea is people don't want to be shunned by the group. This reminds me of [[Groupthink]] because it's a case in which group dynamics make decision making worse. Related: ___ # Resources