up:: [[Heuristics]] Tags:: #🌱 # Affect heuristic The affect heuristic is a heuristic, a mental shortcut that allows people to make decisions and solve problems quickly and efficiently, in which current emotion—fear, pleasure, surprise, etc.—influences decisions. Effects related to the affect heuristic: - [[Identifiable victim effect]] - [[Exposure effect]] - [[Halo effect]] - [[Letter-name effect]] Related: ___ # Resources